In September 2016 I completed my first trade mission with 30 Irish food exporters and An Bord Bia to Vietnam and The Republic of Korea.
The key focus of the trade mission was to
• Increase the profile of Irish agri- food products in The Far East.
• Progressing market access for Irish meat in China, Vietnam and Korea.
• Facilitating and fostering increased business opportunities for Irish Companies.
Trade between Ireland and Vietnam and The Republic continues to grow across many different sectors of the economy especially agri-food. I was delighted to have the opportunity to reiterate our commitment to furthering this relationship.
“This trade mission was an excellent example of multi-agency cooperation between the Department, Bord Bia, Enterprise Ireland and the Irish embassies in China, Vietnam, Korea and Singapore to strengthen our trading interests in emerging markets and to use our resources to maximum economic benefit.”
Creating new markets and building on existing trading relationships are key, particularly in the context of the UK’s decision to exit the EU. We have ambitious targets for food exports growth set out in FoodWise 2025.
I have been hugely encouraged by the reaction our Trade Mission participants have received on this trip and I’m confident that this mission can act as a catalyst for continued growth in this important strategic region. This has been a good week for the Irish agri-food and agri-service industry with over 42 companies participating in this trade mission. Our Origin Green story has resonated everywhere we have travelled, where there is a real desire for safe, secure and crucially sustainably produced food.“